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Allergen Reduction

Actively reduces allergens up to 96.6%

Allergens are one of the most prevalent health problems in the world, estimated to affect about forty percent of the global population. Some bedrooms contain as much as three or more detectable allergens, even after just six months of use! Luckily, PUROTEX+™ powered by HeiQ Allergen Tech offers a solution.

Exceptional allergen reduction

PUROTEX+™ powered by HeiQ Allergen Tech boasts an exceptional allergen reduction. It reduces house dust mite matter allergens by 96.6%, while cat (hair) allergens are reduced by 83.6% and dog (hair) allergens are reduced by 76.5%.

Moreover, PUROTEX+™ powered by HeiQ Allergen Tech is certified by Allergy UK and OEKO-TEX, underscoring its commitment to quality and safety in improving indoor air quality and reducing allergic reactions.

Biobased durability

PUROTEX+™ powered by HeiQ Allergen Tech is a 100% biobased and naturally derived product. The technology shows durable performance beyond twenty home washes, and is non-irritant to the skin as well.

How PUROTEX+™ Works

1. Probiotic Power: When you lie on the pillow or mattress, friction releases good bacteria from the fabric.

2. Natural Competition: These probiotics outnumber HDM, taking over their habitat and depleting their food sources.

3. Clean-Up Crew: The probiotics even break down HDM excrement, the main cause of allergic reactions.

The Result?

A cleaner, allergen-reduced sleeping environment where you can finally breathe easy, relax, and enjoy restful sleep. With PUROTEX+™, we’re not just making textiles smarter—we’re making sleep healthier.